Genre: notes Genres may be identified by the following: Narrative structures Plot Typical situations, characters and relationships Visual iconography Mise-en-scene: props, costumes, locations etc. Cinematography Ideology and themes Representations, values and ideologies Daniel Chandler suggests definitions of genre tend to be based on the notion that they constitute particular conventions of content (such as themes or settings - iconography) and/or form (including structure and style) which are shared by the texts which are regarded as belonging to them. Genre: institution and audience Tolson (1996) suggests that genre “mediates between industry and audience”. Abercrombie suggests that “television producers set out to exploit genre conventions... It... makes sound economic sense.” Abercromie adds: “Genres permit the creation and maintenance of a loyal audience which becomes used to seeing programmes within a genre.” G...
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